WARNING! WHAT YOU ARE ABOUT TO INDULGE YOURSELF IN IS THE SOUL CREATIVE PROPERTY OF "I (WE)" AND SHOULD BE TREATED AS SUCH. IF YOU ARE NOT PLEASED WITH THE CONTENT YOU ARE ABOUT TO READ, BE SURE TO PUT IT IN WRITING (wordouthiphop@gmail.com) AND "I (WE)" WILL RESPOND TO YOUR QUERY A.S.A.P...
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| 28/04/13 Jijue Album Launch sponsored by ZAMTEL. |
*trick question*...i want to talk about the video though...sigh....i watched it the day it dropped and iv been watching it frequently since then..1stly coz its a GroundXero production. but 2ndly coz iv been trying to see just what the story behind it is..honestly, i feel it didn't even come close to defining the song...now don't bite my head off or anything like that,im NOT trying to bring u the whole "coz its gospel" argument, im just saying i don't think the video really told the story that the song itself told. The Chorus reads, "TAKE A GOOD LOOK INTO MY EYES, THESE ARE EYES OF A CHAMPION. GOD IS THE KING AND I HAVE BEEN KNIGHTED. HOW DARE YOU DEFY LAWS OF A CAPTAIN? EVERY KNEE BOWS LIKE INVOLUNTARY ACTION. LIFE IS A JOURNEY, JESUS IS THE PASSAGE. ALWAYS ROLL WITH CHRIST NEVER CHECKING ON THE MILEAGE SO, WHEN THEY SAY THAT THE KINGDOM SUFFERS VIOLENCE MY REPLY IS..." (your probably way ahead of me by now)..now, according to MY understanding, this is somewhat, "motivation"...times bring even the strongest of men down. we tend to lose our faith and feel that all hope is lost.. the devil tries by all means to break us down. but at that moment, we need to tell him to look into our eyes so he can see that they belong to a champion who was made by, and is a servant of the King of Kings (Knight to his King)..how dare he (satan) bring you down when you were made for victory and prosperity? every knee shall bow and every tongue shall confess...life is a journey and if we travel in the light then we are travelling with Jesus. when you journey with Christ you have nothing to worry about. So when you feel like the earth is crumbling down on you and all your strength and will is gone, remind your troubles that you,through Christ, are not one to mess with, YOU BEAT.............its that simple (to me atleast)..now lets get our focus back to the video..it looks like it was centered around a Gym. we have the boxing ring there, fans screaming and shouting (obviously having a jolly good time), Magg44 with Pompi, a couple "Gospel celebrity" appearance etc..splendid lighting by the way...but all i got from the video was them saying we should have a fighting spirit...*crickets*..i kinda liked the way they had the guys come into the ring with the black t-shirts with words on them. can any of you tell me what was written on there? after a couple re-runs,i came to my attention that the t- shirts read, "DISEASE" "GIRL CHILD ABUSE" or something like that..why couldn't i clearly see that??? it was part of the video but its was somewhat,"sidelined".i feel that could have given the video abit more meaning if this aspect was brought out clearly..now im not trying to come off like some big time Hollywood video director but i wasn't feeling the message. i couldnt understand the video..i was expecting somthing more motivational..i don't want to go on and blame GroundXero coz maybe it was Mag44's idea. what the heck, maybe it was GroundXero's idea. maybe its was the labels idea. maybe it was YOUR idea..maybe its a good idea and i just cant see.if so, in the auto-tuned words of the famous African-American "hip-hop" artist FUTURE, 'TURN ON THE LIGHTS!!" But on the track itself, 110% thumbs up.
Heres a couple scenes from the video.
FINAL WORDS:
Mag44 is a multi-talented gospel artist who im personally a fan of. Hes creativity is something that i feel is sure to take him far and i wish him nothing but the best in his career..The "Me I Beat" video though, to me, was a 25% MISS..the 75% goes to the track, Mag44, and the lighting used in the video..I hope the video to one of my all time favorite Mag44 tracks "Shipikisha Club" is going to be well though over and well executed..All in all, im expecting nothing but quality and awesomeness from the JIJUE Album.. I urge you all to buy the Album as soon as it drops. ALBUM LAUNCH - 28/04/13 - BARCLAYS SPORTS COMPLEX - 2PM-6PM - KR30..Check him out on twitter as well @thenameisMag44
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